Aller au contenu
Praestria
Back to Added value
P1

Persona — Acquisition & loyalty

Pierre Sales Rep

Hunter and farmer · 30-50 accounts · mobile-first

Chain links operated

A1A2A3A5A6B4

Owner of A2 and A6

Before

Before — Pain points

  • 5 tools in parallel: Excel pipeline, Outlook, OneNote, DMS, intranet
  • 90-min meeting prep: rebuilding the 360° view by hand
  • Tender memory written from scratch every time (~20 person-days)
  • No renewal alert → tender from one day to the next
  • Churn detection impossible before the termination letter

With the CRM

With the CRM — Gains

  • Single source Twenty + mobile: everything connected
  • 360° fiche in 1 click · F51 AI summarizes consumption, contracts, non-conformities
  • F4 library + F51 assistant → memory in 12 person-days (−40%)
  • Automatic T-12 / T-6 / T-3 alerts (alerts-daily.py)
  • F50 churn detection (H2) → 5 pts saved on the portfolio

Measurable added value

Measurable added value

+30%

useful client time

+5 pts

renewal rate

+1

meeting / week / rep